Showcasing Procore's Impact at SXSW Sydney 2024: Leading the Future of Construction

This October, Procore proudly sponsored the Transport and Smart Cities track at South by South West (SXSW) Sydney, highlighting our commitment to technology and innovation in the construction industry. It was incredibly rewarding to see our team come together to create an immersive, hands-on experience that showcased how collaboration, engagement, and connected technology can advance construction and make a positive impact across the region.

Our activation provided a unique opportunity to engage with a diverse audience, sparking meaningful conversations about the future of construction. “It was inspiring to see so many people excited to learn about Procore’s vision for a connected, data-driven future in construction,” said Procore’s Head of Brand, APAC, Christina Papaioanou. Through the activation’s interactive display and demo, we highlighted how Procore solutions empower teams, streamline collaboration, and drive sustainable project outcomes.

The experience left a strong impression on attendees, who described Procore as groundbreaking, innovative and data-driven. "Hearing those words reflected back to us by the SXSW audience shows that our commitment to driving positive change is resonating," said Procore’s Senior Director, Brand Strategy, LG De la Cruz. “It's exactly the impact we hoped to make, and it’s motivating to see Procore identified so strongly with values that shape our work.”

A highlight of the event was the Building Tomorrow Panel, featuring insights from industry thought leaders Camille Jasson, Business Lead & Innovation Lead, The APP Group, Ryan De Stoop, Director, Director, Climatech Group and Procore’s Senior Director, Solutions, William Twomey. “Technology is driving an evolution in construction, enabling us to think smarter about every stage of the build process,” shared Camille Jasson, as she discussed the transformative role of data in shaping resilient infrastructure. The audience's level of engagement underscored how critical innovation is to the future of construction.

Reflecting on the success of the event, our presence at SXSW Sydney demonstrated the growing value of connected technology within the construction sector. Partnerships like this allow us to share our vision and inspire others to be part of the transformation.

This partnership with SXSW Sydney represents an exciting step forward as we expand our presence in the ANZ region. By aligning with visionary platforms like SXSW, Procore aims to deliver inspiring stories and experiences that drive engagement and transform the construction industry. Join us on this journey as we shape the future of construction together. Watch our SXSW Sydney highlights here.